Hi, I’m Ben 👋
UX Writer & UX/UI Designer for SaaS and Startups.
Hi, I’m Ben 👋
UX Writer & UX/UI Designer for SaaS and Startups.
Hi, I’m Ben 👋
UX Writer & UX/UI Designer for SaaS & Startups.
Hi, I’m Ben 👋
UX Writer & UX/UI Designer for SaaS and Startups.
🚀 Helping SaaS Companies and Startups
drive engagement through design and copy since 2020. 🚀
Alternatively, view and download my CV
Alternatively, view and download my CV.
Alternatively, view and download my CV
Alternatively, view and download my CV
🚀 Helping SaaS Companies and Startups drive engagement through design and copy since 2020. 🚀
What do I do?
What do I do?
I drive engagement and boost retention for SaaS companies and Startups by
creating functional user experiences through design and copy.
I do this through:
I drive engagement and boost retention for SaaS companies and startups by creating functional user experiences through design and copy.
I do this through:
I drive engagement and boost retention for SaaS companies and Startups by creating functional user experiences through design and copy.
I do this through:
Content Design
UX Writing
UX/UI Design
Skills
User flows
Microcopy
UX Copy testing
Copy Guidelines
Copy Consistency
Design elements
Relevant experience
Collaborating with designers to optimise user flows.
Developing content strategies as a copy base.
Creating copy guidelines to ensure consistency.
Determine relevant UI design elements with copy.
Evaluate (test) copy impact with stakeholders.
Content Design
UX Writing
UX/UI Design
Skills
User flows
Microcopy
UX Copy testing
Copy Guidelines
Copy Consistency
Design elements
Relevant experience
Collaborating with designers to optimise user flows.
Developing content strategies as a copy base.
Creating copy guidelines to ensure consistency.
Determine relevant UI design elements with copy.
Evaluate (test) copy impact with stakeholders.
Skills
User flows
Microcopy
UX Copy testing
Copy Guidelines
Copy Consistency
Design elements
Relevant experience
Collaborating with designers to optimise user flows.
Developing content strategies as a copy base.
Creating copy guidelines to ensure consistency.
Determine relevant UI design elements with copy.
Evaluate (test) copy impact with stakeholders.
Content Design
Check out my full experience and skills in my CV:
Check out my full experience and skills in my CV:
Content and UX in numbers:
Content and UX in numbers:
4+
4+
Years as a Copy and
UX consultant
12+
12+
Clients worked with in
Copy and UX
10+
10+
Years of total content experience
Content and UX in words
Content and UX in words
"Thanks to his help, we were able to double our conversion rate and we now continue to reap the rewards of the work he was able to do for us. I would highly recommend Ben as a reliable partner to collaborate with.”
Sam Rucker
Content Marketer @ Vimcar
Benjamin's contributions to our projects at Horizon65 were outstanding. He excels in crafting clear and concise content from complex material, always delivering with speed and precision. His professionalism and commitment to excellence made working with him a true pleasure.
Gali Garivia
UX/UI Designer @ Horizon65
Benjamin is a very effective content person that solved many of the problems we were facing during our time together.
Kiril Singer
UX/UI Designer @ expondo
"Thanks to his help, we were able to double our conversion rate and we now continue to reap the rewards of the work he was able to do for us. I would highly recommend Ben as a reliable partner to collaborate with.”
Sam Rucker
Content Marketer @ Vimcar
Benjamin's contributions to our projects at Horizon65 were outstanding. He excels in crafting clear and concise content from complex material, always delivering with speed and precision. His professionalism and commitment to excellence made working with him a true pleasure.
Gali Garivia
UX/UI Designer @ Horizon65
Benjamin is a very effective content person that solved many of the problems we were facing during our time together.
Kiril Singer
UX/UI Designer @ expondo
"Thanks to his help, we were able to double our conversion rate and we now continue to reap the rewards of the work he was able to do for us. I would highly recommend Ben as a reliable partner to collaborate with.”
Sam Rucker
Content Marketer @ Vimcar
Benjamin's contributions to our projects at Horizon65 were outstanding. He excels in crafting clear and concise content from complex material, always delivering with speed and precision. His professionalism and commitment to excellence made working with him a true pleasure.
Gali Garivia
UX/UI Designer @ Horizon65
Benjamin is a very effective content person that solved many of the problems we were facing during our time together.
Kiril Singer
UX/UI Designer @ expondo
"Thanks to his help, we were able to double our conversion rate and we now continue to reap the rewards of the work he was able to do for us. I would highly recommend Ben as a reliable partner to collaborate with.”
Sam Rucker
Content Marketer @ Vimcar
Benjamin's contributions to our projects at Horizon65 were outstanding. He excels in crafting clear and concise content from complex material, always delivering with speed and precision. His professionalism and commitment to excellence made working with him a true pleasure.
Gali Garivia
UX/UI Designer @ Horizon65
Benjamin is a very effective content person that solved many of the problems we were facing during our time together.
Kiril Singer
UX/UI Designer @ expondo
Work, projects, planes, trains and automobiles.
Work, projects, planes, trains and automobiles.
Throughout my career I’ve had the opportunity to work with some fantastic clients, including
Canyon, Personio, felmo, Nexoya, Vimcar and more.
Throughout my career I’ve had the opportunity to work with some fantastic clients, including Canyon, Personio, felmo, Nexoya, Vimcar and more.
Throughout my career I’ve had the opportunity to work with some fantastic clients, including
Canyon, Personio, felmo, Nexoya, Vimcar and more.
Browse through a showcase of my copy and design work below.
Browse through a showcase of my copy and design work below.
UX Writing & Content Design
UX/UI Design
Quick Copy Showcase
Busy? Browse a small selection of
product screens that contain my UX copy.
UX Writing
Microcopy
Mobile app
Webapp
Personio: Identifying Category Labels
Optimizing Personio’s navigation labels for English and German-speaking users, boosting clarity and engagement through Cloze testing and A/B validation.
Content Design
Copy testing
Microcopy
Webapp
felmo: Creating Push Notification Guidelines
Increasing felmo's app engagement by improving German transactional push notifications through clear, optimized copy based on updating guidelines.
UX Writing
Copy guidelines
Tone of voice
Mobile app
AirDev: Gamifying Instructional Copy
Gamifying instructional copy to align with AirDev's brand TOV to give the product a consistent feel.
UX Writing
Copywriting
Tone of voice
Web app
Coming soon
Canyon: Creating Quick-Start-Guide Copy
Increasing Canyon app engagement by helping users assemble their online ordered Canyon through Quick-Start-Guide copy for over 20 bicycles.
UX Writing
Copywriting
Tone of voice
Mobile app
Yotpo: Designing RCS Flow
coming later 2025
Boosting engagement by creating an RCS (Rich-Communication-Service) feature for SMS marketing, including activation flow.
Content Design
UX Design
User flows
Webapp
UX Writing & Content Design
UX/UI Design
Quick Copy Showcase
Busy? Browse a small selection of
product screens that contain my UX copy.
UX Writing
Microcopy
Mobile app
Webapp
Personio: Identifying Category Labels
Optimizing Personio’s navigation labels for English and German-speaking users, boosting clarity and engagement through Cloze testing and A/B validation.
Content Design
Copy testing
Microcopy
Webapp
felmo: Creating Push Notification Guidelines
Increasing felmo's app engagement by improving German transactional push notifications through clear, optimized copy based on updating guidelines.
UX Writing
Copy guidelines
Tone of voice
Mobile app
AirDev: Gamifying Instructional Copy
Gamifying instructional copy to align with AirDev's brand TOV to give the product a consistent feel.
UX Writing
Copywriting
Tone of voice
Web app
Coming soon
Canyon: Creating Quick-Start-Guide Copy
Increasing Canyon app engagement by helping users assemble their online ordered Canyon through Quick-Start-Guide copy for over 20 bicycles.
UX Writing
Copywriting
Tone of voice
Mobile app
Yotpo: Designing RCS Flow
Coming later 2025
Boosting engagement by creating an RCS (Rich-Communication-Service) feature for SMS marketing, including activation flow.
Content Design
UX Design
User flows
Webapp
Quick Copy Showcase
Busy? Browse a small selection of product screens that contain my UX copy.
UX Writing
Microcopy
Mobile app
Webapp
Content Design
Optimizing Personio’s navigation labels for English and German-speaking users, boosting clarity and engagement through Cloze testing and A/B validation.
Personio: Identifying Category Labels
Copy testing
Content Design
Microcopy
Webapp
A/B Testing
Tap to see case study
felmo: Creating Push notification Guidelines
Increasing felmo's app engagement by improving German transactional push notifications through clear, optimized copy based on updating guidelines.
UX Writing
Copy guidelines
TOV
Mobile app
Push notifications
AirDev: Gamifying Instructional Copy
Gamifying instructional copy to align with AirDev's brand TOV to give the product a consistent feel.
UX Writing
Copywriting
TOV
Web App
Gamification
Editorial
Canyon: Creating Quick-Start-Guide Copy
Coming soon
Increasing Canyon app engagement by helping users assemble their online ordered Canyon through
Quick Start Guide copy for over 20 bicycles.
UX Writing
Copywriting
TOV
Mobile app
Editorial
Technical Writing
Yotpo: Designing RCS Flow
Coming later 2025
Boosting engagement by creating an RCS (Rich-Communication-Service) feature for SMS marketing, including activation flow.
Content Design
UX Design
Web App
Feature
User flows
Content Design/
UX Writing
"Content precedes design. Design in the absence of content is not design, it’s decoration."
"Content precedes design. Design in the absence of content is not design, it’s decoration."
—Jeffrey Zeldman
—Jeffrey Zeldman
I get your users from A to B.
I get your users from A to B.
Notice how good design and copies often fit seamlessly into our day-to-day activities, yet bad d€$iGn AnD cöPiEs stand out?
Notice how good design and copies often fit seamlessly into our day-to-day activities, yet bad d€$iGn AnD cöPiEs stand out?
Ever wondered if the “book apartment” button will complete a payment you never wanted? Ever been frustrated at a “wrong password” message or bounced from a site because you didn’t know how to use it?
Ever wondered if the “book apartment” button will complete a payment you never wanted? Ever been frustrated at a “wrong password” message or bounced from a site because you didn’t know how to use it?
So have I - and I’ve made it my mission to eradicate it.
So have I - and I’ve made it my mission to eradicate it.
Simply put, I combine content and design to make users “get” the product.
Simply put, I combine content and design to make users “get” the product.
Much like on the websites and apps you use everyday, I create copy that doesn’t get in the way. Rather, it helps you get stuff done.
Much like on the websites and apps you use everyday, I create copy that doesn’t get in the way. Rather, it helps you get stuff done.
And who am I?
And who am I?
I am based in the EU 🇪🇺, If you know me, you’ll know that I am proud half-German 🇩🇪 / half-British 🇬🇧 national, raised in the UK. I like to think I bring the highlights of these cultures with me - German humour, and a passion for British cooking.
I am based in the EU 🇪🇺, If you know me, you’ll know that I am proud half-German 🇩🇪 / half-British 🇬🇧 national, raised in the UK. I like to think I bring the highlights of these cultures with me - German humour, and a passion for British cooking.
When I’m not working, you can find me admiring interesting architecture, running a mountain trail or
soaking up coffee, pastries and cats somewhere in the Balkans.
When I’m not working, you can find me admiring interesting architecture, running a mountain trail or soaking up coffee, pastries and cats somewhere in the Balkans.
When I’m not working, you can find me admiring interesting architecture, running a mountain trail or
soaking up coffee, pastries and cats
somewhere in the Balkans.
FAQ
Who are you, and what’s your focus?
Who are you, and what’s your focus?
Who are you, and what’s your focus?
Who are you, and what’s your focus?
What's your background?
What's your background?
What's your background?
What's your background?
What services do you offer?
What services do you offer?
What services do you offer?
What services do you offer?
Do you write in German?
Do you write in German?
Do you write in German?
Do you write in German?
What is your design/writing process?
What is your design/writing process?
What is your design/writing process?
What is your design/writing process?
What tools do you use?
What tools do you use?
What tools do you use?
What tools do you use?
How can we work together?
How can we work together?
How can we work together?
How can we work together?
Can I see examples of your work?
Can I see examples of your work?
Can I see examples of your work?
Can I see examples of your work?
What industry do you focus on?
What industry do you focus on?
What industry do you focus on?
What industry do you focus on?
Pineapple on pizza? 🍍🍕
Pineapple on pizza? 🍍🍕
Pineapple on pizza? 🍍🍕
Pineapple on pizza? 🍍🍕
FAQ
How can I help your business? Let’s chat!
2025, Benjamin Bruton
How can I help your business? Let’s chat!
2025, Benjamin Bruton
How can I help your business? Let’s chat!
2025, Benjamin Bruton
How can I help your business? Let’s chat!
2025, Benjamin Bruton
